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Use free appEcommerce · paid acquisition · unit economics
Calculate contribution margin, break-even return on ad spend and maximum break-even customer acquisition cost from your own price, product cost, fulfilment, payment fee and refund assumptions.
Primary query: break even ROAS calculator ecommerce maximum CPA calculator · Updated 2026-09-07
Immediate answer
Enter one order scenario to calculate contribution before advertising, contribution margin, break-even ROAS and maximum break-even CPA. The calculator makes the assumptions visible so you can test price, cost, fulfilment, payment-fee and refund-rate changes instead of relying on a generic target ROAS.
Free browser-local input
No account connection. No password. No API token. Inputs and calculations stay in this page.
Result
SCENARIO READYExpected revenue after refunds $70.40 · contribution before ads $35.78 · contribution margin 50.8% · maximum break-even CPA $35.78.
Free first · exactly three paid steps
Run Ecommerce Break-Even ROAS & CPA Calculator before paying. The three paid tiers buy bounded written proof, diagnosis or an action pack; they do not silently imply a subscription, deployment, certification or legal/compliance decision.
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Use the working bounded app first. No signup gate and no forced upgrade before value.
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Use the free app first. Move to a recurring product only when the same storefront or revenue failure needs repeated monitoring.