Solarc Labs Marketing · acquisition · ads · email · content
Free marketing tools for acquisition economics and campaign prep.
Calculate ROAS, CAC, conversion, CPC, CPM and CTR; check email rates; build UTM URLs; and prepare campaign copy and assets with existing browser tools.
Paid acquisition economics
Check whether traffic economics make sense before treating more spend as the answer.
ROAS Calculator
Calculate return on ad spend from attributed revenue and ad spend.
Customer Acquisition Cost Calculator
Calculate simple CAC from acquisition spend and new customers.
Cost Per Click Calculator
Calculate average CPC from ad spend and clicks.
CPM Calculator
Calculate cost per thousand impressions.
Funnel & email signals
Measure bounded campaign ratios without pretending that one vanity metric proves revenue.
Conversion Rate Calculator
Calculate conversion rate from conversions and total visitors or opportunities.
Click-Through Rate Calculator
Calculate CTR from clicks and impressions.
Email Open Rate Calculator
Calculate a simple email open rate from unique opens and delivered messages.
Email Click Rate Calculator
Calculate email click rate from unique clicks and delivered messages.
Campaign preparation
Prepare URLs, copy and lightweight assets before they enter publishing or campaign systems.
UTM URL Builder
Build a campaign URL with common UTM parameters locally.
Meta Description Length Checker
Count characters and flag practical preview-length ranges.
Social Image Compressor
Compress campaign and social assets locally before publishing.
Competitor List Deduplicator
Remove duplicate rows from competitor and research exports.
Free → paid boundary
Pay for repetition and operational ownership, not the first useful answer.
Charge when campaign analysis, publishing, monitoring, attribution or multi-channel execution repeats and needs durable state, integrations, approvals or team controls.